One of the previous articles "Ranking advantages of a website structure " explained some website construction way will affect the search engine's sensitive, be careful and avoid such mistakes.
Since "Searching your eshop" is so important, thus, IT companies study a number of techniques , which not only could make your website can be searched by search engines smoothly but also make it to improve search engine rankings. These techniques are called search engine optimization (referred to as SEO).
There are many SEO techniques, including using a very simple classification can be divided into:
Web technology and coding
The relationship between site and other sites that link to import and export
Content and keywords
There is a very detailed Wikipedia entry on SEO, written very detailed, not repeat here, we can have time to look at.
Today that "the case of my wife Essay - old media people", mentioned one of my colleagues found himself in the name search, the results of the first row of their own blog and not previously worked for the newspaper site. In fact, it can be said to do on a search for non-public man, what sites than your own blog has more on their own articles? And the blog and CMS programs generally take into account the SEO, there is special treatment in the code, for example, wordpress blog in the system, what plug-ins do not already have a permanlink added features to make web pages contain links to keywords. On the other hand, has always been less emphasis on traditional newspaper SEO, article ranked lower than wonders.
Are Hong Kong site owners emphasized on SEO? Most of them even don't know what SEO is, but all of them absolutely interested in the ranking of their eshop/website. You can either say search engine optimization for Hong Kong's Web site is easy or difficult. Easy because many corporate Web sites are too old, seldom updated, do not start doing optimization, as long as you start to do, other than the top line with the industry Web site is not too difficult. But the problem is our customers are too "wordless", 5 minutes general corporate website and reading the text together may be less than 200 words, to do so with limited content SEO, and easy too! I often encourage customers to add more texts is for this reason.
SEO is not a high technical threshold, but the articles are usually flooded with related terms in the future I will be using this blog to understand the general text to see more about the technology.